Alchemist : Someone Who Transforms Things for the Better

Alchemists believed that lead could be “perfected” into gold, that diseases could be cured, and that life could be prolonged through transmutation, or a change of some essential element into a superior form.

Their secretive experiments, usually involving heat and the mixing of liquids, led to the development of pharmacology and the rise of modern chemistry.

Alchemy is the power to change or create things in a way which seems mysterious and magical. This power , real or imagined, led to figurative meanings for alchemy and alchemist.

Creating Better

Two words that represent a philosophy of all that is essential.

“Creating”, since The Alchemists are currently inventing a form of watchmaking that has never before existed.

“Better”, since the challenge is not to compete with contemporary watchmaking performance, but rather to propose an alternative path founded on well-being and self-fulfillment. Starting from the principle that the race to capture time is as vain as it is impossible, the idea of the Alchemists is to use time as an ally and cornerstone of a fulfilling life which synchronizes its social rhythm to that of our bodies.

An innovative alloy : CUPRUM 479

Cuprum: its composition has been known to humans for thousands of years.

The complete scientific name of this copper, gold, and silver alloy is CUPRUM 479. The copper is the dominant metal, constituting 80% of the alloy.

Cuprum’s beneficial qualities for the human organism mark its fundamental difference as a watchmaking material. It is mainly the presence of copper which, due to its composition, exerts positive effects on the body.

Furthermore, Cuprum doesn’t require any surface treatment, so all its purity is imparted to the movement. Finally, Cuprum displays astonishing oxidative stability, which still poses a mystery for metallurgical engineers. Cuprum is more stable than 18 carat gold."

Cuprum 479

An innovative concept : Mechanical Healing

Humans have known about copper’s properties since time immemorial.

It powerfully stimulates the body’s natural defences, particularly by promoting the assimilation of vitamin C. It is sometimes appropriate to combine copper with silver, which acts as a powerful antibacterial, since the synergy between the two mutually increases their effect.

For the first time, a watch collection has been endowed with these natural properties in order to associate personal well-being and equilibrium with a very exclusive 100% watchmaking manufacture. Copper’s natural properties are transmitted continuously by the case backs of the watches made by the Alchemists, which are in constant contact with each owner’s wrist.

The Alchemists

One Concept, Three Alchemists

The Alchemists is a company created by Fabrice Thüler, Hervé Schlüchter, and Denis Vipret. The aim of this company is create outstanding high-end products based on a unique material which has been proving to bring energy and well-being for its wearer.

The Alchemists are not solely focused on just the watchmaking aspect; an entire ecosystem will soon be incorporated into their first watch collections, and its heart will pulse to projects related to sustainable development, professional reintegration and philanthropic activities.


The cuprum alloy (copper, gold, silver) is the base material for the alchemists’ very first watch. our goal: To create a timepiece that contributes to the body’s well-being while worn on the wrist.

A movement with inverted architecture

The atypical arrangement of the Cu29’s functions has led to the total transposition of the movement’s architecture. The 100% manufacture calibre is completely inverted compared to the traditional design in which the hours, minutes and seconds are in the centre, and the double barrels linked in parallel extend directly from the winding stem.

CU29 Movement
CU29 Watch

A new type of sapphire crystal: a 3d architectural view

The base of this atmosphere crystal has a smaller diameter than that of its outside edge, meaning that the crystal’s diameter gradually expands from the base until it takes on a hemispherical curve at its apex—exactly like the earth’s atmosphere around the planet, from whence it gets its name.

The Cu29’s atmosphere crystal is pierced by the crown tube, which is usually found in the case middle. Here, it is integrated directly into the atmosphere crystal.

The movement is thus screwed to the case middle, which is then covered by the atmosphere glass, which is glued to it. Finally, the Cu29 has no bezel or flange, thus enabling the movement to occupy the entire case.

A hand finish representative of fine watchmaking

The entire calibre and case are hand finished, with traditionally buffed and polished corners, drilled and hand-polished balance bridge and sweep second cock, escapement wheel on black-polished endstones, rounded and moveable Geneva hairspring stud holder, moulded, ringed and bevelled wheel and intermediate wheels, and black-polished and hand-blued screws. The hour, minute and second hands are rounded by hand and then blued and lacquered. The power reserve and selector dial is made of black-polished steel adorned with a lacquered engraving. The double barrels linked in parallel are bevelled and engraved by hand. Each calibre leaving the Alchemists’ workshop is then individually numbered.

The Cu29 is a creation that can be highly personalized by allowing the customer to select a dial from our collection of different stones. Each stone has been selected by the Alchemists for its lithotherapeutic benefits when combined with those of the Cuprum.

The Cu29 is a timepiece equipped with a variable inertia balance with weight screw situated at 8 o’clock. Just above, between 10 and 11 o’clock, the power reserve is

indicated by a cursor moving along a peripheral gear bar indexed from 0 to 72 hours. On the opposite side, between 2 and 3 o’clock, the selected function is indicated: W (Wind) or S (Set). The hour dial, made from “Grand Feu” enamel or stone, is placed at 12 o’clock, and displays the hours (red hand) and minutes (white hand), while the seconds are displayed off-centre at 6 o’clock. The ring, calibrated into 60 trailing seconds, covers the two barrels of the Cu29.

Manual-winding mechanical manufacture movement, engraved and hand-bevelled double barrel linked in parallel, suspended “moustache” dual pawl winding. Ébauches in Cuprum 479, titanium and stainless steel.

Entire calibre hand-finished, traditionally buffed and polished corners, rounded and hand-polished balance bridge and sweep second cock, escapement wheel, black-polished endstones, rounded and moveable Geneva hairspring stud holder. Moulded, ringed and bevelled wheel and intermediate wheels, black- polished and hand-blued screws, numbered calibre.

CU29 Watch - made in Switzerland


The Manufacture of the Alchemists is called Villa Jolimont in Saignelégier and is an inspiring and magical place. It is the ideal case because it combines elegance, tradition and innovation. The best of every era is there for the creation and realization of the rare watchmaking objects of Alchemists.

Video Manufacture's location